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Public Policy

"Two Sides" Ad Showcases CenturyLink's Commitment To Rural & Urban Communities
March 7, 2017
By   John F. Jones, Senior Vice President of Public Policy and Government Relations
March 7, 2017 

CenturyLink is dedicated to improving the lives of our customers by connecting them to the power of the digital world. The company is showcasing its commitment to both rural and urban communities in a national television advertisement known as "Two Sides," which is the first of several spots in the new advertising campaign.

The new ad highlights how the company is bringing broadband connectivity to customers from small towns to big cities. It also features the original song “Call You Home” by British–Zimbabwean singer-songwriter Kelvin Jones.

In the 60-second spot, footage from rural towns is juxtaposed with that of major cities, showing different transportation, leisure and convenience store options, for example. Although these everyday activities occur in different locations, they provide the same function and purpose to local residents. And that’s what CenturyLink offers – connections that can unite people from remote communities to buzzing cities.

As a company, we’re committed to connecting millions of customers to the power of the digital world and enabling them to transform their lives and businesses through innovative technology solutions, whether they live and work in the country or in the city. That’s why we’re investing millions of dollars a year to upgrade broadband speeds, including offering gigabit service, in as many communities in our service area as we can.

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